The Link Chest Review: Are These Backlinks Worth It?

The Link Chest by SEO Buddy is a curated database of easy-to-win backlink opportunities, packaged in a web app that helps you work through them one by one. This The Link Chest review answers a blunt question: are you paying for links you could not find yourself, or just for the time saved? My verdict up front: for a beginner drowning in link-building advice, the $89 lifetime deal buys real shortcuts, but one term in the fine print should make you think twice.

Let me set expectations. This is research-based, drawn from the AppSumo listing, the SEO Buddy product, and the 257 reviews behind its 4.29 rating. I have not run months of campaigns with it, so my read stays analytical. Last updated on July 18, 2026. Disclosure: the deal links below are affiliate links, and I earn a small commission if you buy, at no cost to you.

What Is The Link Chest?

The Link Chest is not a link-building service and does not create links for you. It is a library. SEO Buddy scoured the web for the easiest backlinks to acquire, directories, profile sites, and similar low-friction wins, and collected more than 325 of them in one dashboard.

The founder, Romain, has run SEO Buddy from the Bahamas since 2017. What makes the Chest more than a spreadsheet is the workflow layer. Inside the web app you review each opportunity, accept or ignore it, add notes, assign it to a teammate or virtual assistant, and follow a direct URL to the exact page where you claim the link. You can see the parent brand on the official SEO Buddy site.

How Honest Is the Pitch?

I respect that SEO Buddy says the quiet part out loud. Their own copy admits the Chest is not a secret vault nobody else knows about. Given enough time, you could find these opportunities yourself for free.

So what you are actually buying is time. The company estimates replicating the list would take a minimum of three focused days. If your hourly rate makes three days worth more than $89, the math works. If you enjoy prospecting or have more time than money, that same honesty tells you to skip it. I appreciate a vendor that frames the value this plainly instead of overselling.

The Link Chest Feature Breakdown

Here is what every plan includes, regardless of tier.

Pros and Cons of The Link Chest

Even a useful tool has real drawbacks. Here is my honest split.

In its favor:

• It removes decision paralysis for beginners who do not know where to start with links.
• The workflow app turns a static list into a manageable project you can delegate.
• Lifetime updates mean the library keeps growing, and community submissions help.
• At $89 once, it undercuts weeks of manual research or a single month of many SEO retainers.

Where I would pause:

• The deal is non-refundable. This is the big one. There is no 60-day safety net, so you are committing fully at checkout.
• The links are low-difficulty by design, which means low authority. Do not expect ranking miracles from directory and profile links alone.
• One code covers one project or domain. Multi-site owners must stack codes to scale.
• The 4.29 rating is solid but not stellar. I read that as a helpful starter, not a complete link strategy.

Pricing and the AppSumo Lifetime Deal

The Link Chest uses stackable codes, up to three, and each adds project licenses.

Every plan is lifetime access with future updates. The critical detail: unlike most AppSumo deals, this one is explicitly non-refundable, and you redeem your code within 60 days. Because there is no money-back cushion, be sure before you buy. Deals also expire without notice, so confirm it is still live. Check the current Link Chest deal on AppSumo.

Who Should Buy It, and Who Should Skip?

Buy it if you run a new or under-linked site and want a done-for-you starting list so you can act instead of research. Freelancers and small agencies who outsource link-building to a VA will find the assign-and-track workflow genuinely handy. If your time is worth more than $89 over three days, the case makes itself.

Skip it if you already have an established backlink profile, since you will have claimed most of these easy wins already. Skip it too if you need high-authority editorial links, because that is a different game entirely. And given the no-refund policy, skip it if you are unsure, since you cannot back out later.

For a wider SEO toolkit, I compare research and content picks in my WriterZen review and my SiteGuru review, which handle the on-page and keyword sides.

Verdict: Is The Link Chest Worth It?

For the right beginner, yes, with one firm caveat. The Link Chest sells a genuine shortcut: a vetted, trackable list that saves days of tedious prospecting, backed by a vendor honest enough to admit you could do it yourself with time. For a new site owner who wants momentum, $89 is fair.

The non-refundable term changes the calculus, though. With no safety net, this is a buy only if you are confident the easy-win model fits your situation. Treat it as a launchpad for early link-building, not a full strategy, go in knowing the links are low-authority by design, and it earns its place. If any of that gives you pause, keep your $89.

Frequently Asked Questions

Does The Link Chest build backlinks for me?
No. It is a database of opportunities with a tracking app. You still visit each site and claim the link yourself, or assign the task to a VA.

How many backlink opportunities are included?
More than 325 at last count, with free lifetime updates as SEO Buddy adds more, plus community submissions.

Is The Link Chest refundable?
No. This deal is explicitly non-refundable, so there is no 60-day money-back guarantee. Be certain before you buy.

Are these high-quality backlinks?
They are easy-to-win links by design, which means low difficulty and lower authority. They suit new sites building a foundation, not high-authority link goals.

How many sites can I use it on?
One code covers one project or domain. Stack up to three codes to add more project licenses.